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Pancake for executive search firms: Find CEOs building out their leadership team.

VP and C-level job posts, succession talk and fans of rival search firms. Pancake names who signs the retainer.

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Example prompts

Start with the seat you fill.

Say who you sell to. Pancake turns it into signals to watch. You approve them once.

Illustrative. Names and companies are fictional.

  • Hyperspell — Y Combinator
  • AgentMail — Y Combinator
  • Fleet
  • Requesty
  • Alpic
  • Praxis — Y Combinator
  • Kinro — Y Combinator
  • Covera — Y Combinator
  • Spacefill
  • Kardinal

Signals

A posted role is half the story.

Pancake watches six buying signals. These four matter most to headhunters.

Hiring

Companies posting senior roles

Pancake reads employer job posts for the VP and C-level roles you fill, and skips other search firms.

Watching

  • Chief Revenue Officer
  • VP Engineering
  • CFO
  • +3 more
Keyword

CEOs who talk succession

A CEO posting about succession or the exec team becomes a lead, with the post attached.

Watching

  • “succession planning”
  • “exec team”
  • +3 more
Influencer

Followers of governance voices

Pancake watches the board and governance experts you name and keeps the chairs and CEOs who engage.

Watching

  • Harriet Kimura
  • Desmond Pryor
  • +2 more
Competitor

Fans of rival search firms

Pancake reads the likes and comments on rival search firms’ posts and keeps the executives.

Watching

  • Tennant Hale
  • Mirefield Executive

Pancake can also watch the Own brand and Stack signals. Hiring and Stack start switched off. One click turns each on.
Illustrative. Names and companies are fictional.

Control

You choose who hears from you.

Pancake contacts only the leads you approve and add to your campaign. Nothing goes out for 10 minutes, so you can undo.

  • Your own LinkedIn

    Outreach goes out from your account, paced by LinkedIn’s own limits.

  • No pitch in the invite

    Connection requests go out with no note.

  • Weekdays, business hours

    Pancake sends Monday to Friday, 9 AM to 6 PM, in your time zone.

Illustrative. Names and companies are fictional.

FAQ

Questions headhunters ask.

Most C-level roles are never posted. Does this still help?

Partly. Hiring only sees posted roles, so it works best at VP level. Keyword and Influencer find CEOs posting or engaging on leadership topics, posted role or not.

Can it tell me when a CFO or CEO steps down?

No. There’s no job-change signal, so Pancake can’t see departures or appointments. It sees posted roles, and leaders posting about their team.

Will it skip companies that already retained a search firm?

No. Nobody can see who holds a mandate. Reject those leads with a reason, and the Brain learns your pattern.

Can I target PE-backed companies?

Not by ownership: Pancake can’t see who backs a company. Add Operating Partner as a persona in your Brain, and Pancake keeps the ones engaging with your topics.

What does Pancake send, and where?

LinkedIn only, from your own account. A profile visit, a like, a connection request with no note, then up to three messages. No emails, no calls.

What do I approve?

Every lead. Pancake contacts only leads you approve and add to your campaign, and you get 10 minutes to undo.

Can I read the messages before they send?

You can read each one in the lead’s campaign journey. Messages send on their own when their step comes. You can’t edit or approve them one by one. To stop outreach, remove the lead or pause the campaign.

How many leads will I get?

Pancake aims for 5 to 15 new leads a day, delivered each morning. The count depends on how many people match your signals.

What does it cost?

$99 a month, flat, with unlimited seats. The 3-day free trial needs a card.

Industries

The C-suite is hiring.

$99 a month, flat.
First leads arrive tomorrow morning.

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Simple, transparent pricing

$99/month

  • 5 to 15 new leads a day.
  • Every lead comes with its reason.
  • LinkedIn outreach from your account.
  • You approve every lead first.
  • One article a day for your site.
  • Unlimited seats.
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