Pancake for RevOps consultants: Find sales leaders explaining a missed forecast.

Pancake reads Salesforce admin openings, HubSpot in job posts and forecast talk. Scope the cleanup before the new admin starts.

Start free Book a demo

Example prompts

StackI’m a HubSpot partner. Find US companies of 50 to 300 people whose job posts name HubSpot. Play it in the demo.
HiringI fix Salesforce orgs. Find US B2B companies of 100 to 500 people hiring a Salesforce admin. Play it in the demo.
KeywordFind US sales leaders posting about forecast accuracy or a CRM migration. I scope both. Play it in the demo.

Find sales teams outgrowing their CRM.

Use in Claude / Codex

Ledgewood RevOpsOverviewLeadsCampaignSignals

Signals

Choose the signals Pancake uses to find qualified leads.

LinkedIn signals

KeywordSet upNo keywords are in your brain yet.“HubSpot migration”“lead routing”Set upNo keywords are in your brain yet.“Salesforce cleanup”“forecast calls”Set upNo keywords are in your brain yet.“forecast accuracy”“CRM migration”+1 more

CompetitorSet upNo competitors are in your brain yet.Ironbark RevOpsSet upNo competitors are in your brain yet.

InfluencerSet upNo influencers or experts are in your brain yet.Set upNo influencers or experts are in your brain yet.Imogen Oakes

Own brandLedgewood RevOps pageAnita Ferencz

Company signals

HiringSet upNo hiring roles were collected for this signal.HubSpot administratorMarketing operations managerSet upNo hiring roles were collected for this signal.Salesforce administratorSales operations analystSet upNo hiring roles were collected for this signal.Revenue operations manager

StackSet upNo technologies were collected for this signal.HubSpotSet upNo technologies were collected for this signal.SalesforceGongSet upNo technologies were collected for this signal.

Ask Pancake anythingNew chat

Which signals should I turn on?How does post engagement find leads?What do the hiring and stack signals track?

I’m a HubSpot partner. Find US companies of 50 to 300 people whose job posts name HubSpot.

Checking signal settingsDone

I’ll match HubSpot job posts to the sales or RevOps leader at each company.

Recommended next moveApproved

Signal settings

HubSpot, named in job posts
HubSpot administrator · Marketing operations manager
“HubSpot migration” · “lead routing”
Ironbark RevOps

Approve changeSaved. First leads arrive tomorrow morning.

I fix Salesforce orgs. Find US B2B companies of 100 to 500 people hiring a Salesforce admin.

Checking signal settingsDone

I’ll watch job posts for Salesforce admin roles and find the VP Sales or COO.

Recommended next moveApproved

Signal settings

Salesforce administrator · Sales operations analyst
Salesforce · Gong, named in job posts
“Salesforce cleanup” · “forecast calls”

Approve changeSaved. First leads arrive tomorrow morning.

Find US sales leaders posting about forecast accuracy or a CRM migration. I scope both.

Checking signal settingsDone

I’ll watch sales leaders’ posts on forecasting or CRM moves and attach each post.

Recommended next moveApproved

Signal settings

“forecast accuracy” · “CRM migration” · “pipeline hygiene”
Imogen Oakes
Revenue operations manager

Approve changeSaved. First leads arrive tomorrow morning.

Leads

People matched to your ideal customer profile, with the signal behind each match.

5 qualified leads in this workspace

GAGretchen AlbrechtVP Sales @ Wainsford SupplyStackHubSpot in job postsApproveAdd to campaign

OTOmar TahboubHead of RevOps @ QuoinbridgeKeywordPosted on HubSpotApprove

FSFelicia SandovalHead of Marketing @ NewelstoneHiringHubSpot admin roleApprove

DMDeclan MoreauCOO @ Scupper FreightKeywordPosted on lead routingApprove

SRSunita RaoCRO @ CorbelworksCompetitorLiked an Ironbark postApprove

TWTerrence WhitakerVP Sales @ TacklineHiringSalesforce admin roleApproveAdd to campaign

NANgozi AmadiCOO @ ThwartwiseHiringSales ops analyst roleApprove

KVKristen VollmerSales Ops Director @ KedgelineStackGong in job postsApprove

LELuis EcheverriaCRO @ StaywardKeywordPosted on forecast callsApprove

ATAbigail ThorneHead of RevOps @ MizzenhallStackSalesforce in job postsApprove

BMBianca MoralesVP Sales @ BrailwickKeywordPosted on forecastingApproveAdd to campaign

HKHamid KarimiCRO @ Sheave DataKeywordPosted on a CRM moveApprove

JPJoanna PruittHead of Sales @ CoamingdaleInfluencerLiked an Oakes postApprove

VSVikram SethiRevOps Lead @ CleatwiseHiringRevOps role postedApprove

CDCamille DufresneCOO @ TaffwellKeywordPosted on pipelineApprove

Bad leads (1)

GAGretchen AlbrechtVP Sales @ Wainsford Supply

StackConfidence 88%

TWTerrence WhitakerVP Sales @ Tackline

HiringConfidence 90%

BMBianca MoralesVP Sales @ Brailwick

KeywordConfidence 87%

CompanySeniority

Wainsford SupplyTacklineBrailwick

VPVPVP

CountryLinkedInUnited StatesProfile ↗

Stack

Wainsford Supply is a 140-person US B2B company. Its open sales roles name HubSpot, and Gretchen runs the sales team.

Hiring

Tackline, a 230-person US logistics software company, posted a Salesforce administrator role. Terrence leads sales, the team the role supports.

Keyword

Brailwick is a 180-person US B2B software company. Bianca leads sales and posted this week about forecast accuracy.

Qualified as a leadWainsford Supply is a 140-person US B2B company. Its open sales roles name HubSpot, and Gretchen runs the sales team.

No engagement signals yet — this lead was sourced via Stack.

Qualified as a leadTackline, a 230-person US logistics software company, posted a Salesforce administrator role. Terrence leads sales, the team the role supports.

No engagement signals yet — this lead was sourced via Hiring.

Qualified as a leadBrailwick is a 180-person US B2B software company. Bianca leads sales and posted this week about forecast accuracy.

Ask AIApproveAdd to campaign

CampaignActive

Pancake runs one warm outreach campaign, tuned for you.

GAGretchen AlbrechtTWTerrence WhitakerBMBianca MoralesInvited

Visit their profileDone
Like a recent postDone
Send a connection requestNowNo note — just the request, so it never reads as a pitch.
First message (after they accept)Upcoming6 hours after they accept
Follow-up messageUpcomingafter 3 days
Follow-up messageUpcomingafter 3 days

Up next · First message (after they accept)

Hi Gretchen, nice to connect. I help sales teams set up their CRM, and every team reads its pipeline differently. Which report do you look at first on Monday?

Hi Terrence, thanks for the connection. I spend my days untangling messy CRM setups. Which field in yours does nobody trust?

Hi Bianca, spotted your post on forecast accuracy at Brailwick. Do the misses start early in the pipeline or at commit?

Writing from their activity…Drafted — sends when the sequence reaches this step.

Written in your Brain voice.

Written from 1 signal + your Brain voice.

Ledgewood RevOps

Channels

# general# new-leads# sales

# new-leads

PancakeAPP8:30 AM

Hey 👋! Here are the fresh leads of the day. Enjoy!

Gretchen Albrecht — VP Sales, Wainsford SupplyTech stack

Terrence Whitaker — VP Sales, TacklineHiring

Bianca Morales — VP Sales, BrailwickKeyword

ApproveRejectApproved

Omar Tahboub — Head of RevOps, QuoinbridgeKeyword

Ngozi Amadi — COO, ThwartwiseHiring

Hamid Karimi — CRO, Sheave DataKeyword

ApproveReject

Felicia Sandoval — Head of Marketing, NewelstoneHiring

Kristen Vollmer — Sales Ops Director, KedgelineTech stack

Joanna Pruitt — Head of Sales, CoamingdaleInfluencer

ApproveReject

Message #new-leads

Say who you sell to. Pancake turns it into signals to watch. You approve them once.

Illustrative. Names and companies are fictional.

Signals

Job posts name the CRM they run.

Pancake watches six buying signals. These four matter most to RevOps consultants.

Stack

Companies naming your CRM

Pancake finds companies whose job posts name HubSpot, Salesforce or the tools you support.

Watching

HubSpot
Salesforce
Gong
+3 more

Hiring

Teams hiring ops roles

Pancake reads job posts for CRM admin and RevOps roles and finds the sales leader at each company.

Watching

RevOps manager
Salesforce admin
+3 more

Keyword

Leaders posting about pipeline

A sales leader’s post about forecast accuracy or a CRM move becomes a lead, post included.

Watching

“forecast accuracy”
“lead routing”
+3 more

Competitor

Fans of rival CRM partners

Pancake watches other HubSpot and Salesforce partners’ pages and keeps the sales leaders who engage.

Watching

Ironbark RevOps
Hawserline Ops

Pancake can also watch the Influencer and Own brand signals. Hiring and Stack start switched off. One click turns each on.
Illustrative. Names and companies are fictional.

Control

You choose who hears from you.

Pancake contacts only the leads you approve and add to your campaign. Nothing goes out for 10 minutes, so you can undo.

Your own LinkedIn
Outreach goes out from your account, paced by LinkedIn’s own limits.
No pitch in the invite
Connection requests go out with no note.
Weekdays, business hours
Pancake sends Monday to Friday, 9 AM to 6 PM, in your time zone.

Add Gretchen Albrecht to your campaign?

Campaign: Active
Sends as: Anita Ferencz — your own LinkedIn account
Sequence: LinkedIn signal outreach
Messages: 3 personal messages, written from their activity in your Brain voice
First action: No earlier than 9:42 AM, inside the send window.
Send window: Mon–Fri · 9 AM–⁠6 PM (ET)
Objective: Book a meeting — replies get cal.example/anita

CancelAdd to campaign

Gretchen Albrecht added to your campaign

Nothing goes out before 9:42 AM. Undo any time until then.

Undo

Illustrative. Names and companies are fictional.

FAQ

Questions RevOps consultants ask.

Can Pancake tell which CRM a company uses?

Only when its job posts name it. Stack reads the tools listed in job posts, not a company’s website or code.

Does Pancake sync leads into HubSpot or Salesforce?

No. There’s no CRM sync and no export. Leads live in Pancake and Slack, where you approve them.

Won’t a company hiring a Salesforce admin fix its CRM in-house?

Some will. The post still shows the CRM is a priority now. Pitch the cleanup while they hire, or support for the new admin.

Can one workspace cover HubSpot and Salesforce clients?

Yes. Stack matches any tool you list, so one workspace can watch both. If your two offers differ, a second $99 workspace keeps the messages apart.

What does Pancake send, and where?

LinkedIn only, from your own account. A profile visit, a like, a connection request with no note, then up to three messages. No emails, no calls.

What do I approve?

Every lead. Pancake contacts only leads you approve and add to your campaign, and you get 10 minutes to undo.

Can I read the messages before they send?

You can read each one in the lead’s campaign journey. Messages send on their own when their step comes. You can’t edit or approve them one by one. To stop outreach, remove the lead or pause the campaign.

How many leads will I get?

Pancake aims for 5 to 15 new leads a day, delivered each morning. The count depends on how many people match your signals.

What does it cost?

$99 a month, flat, with unlimited seats. The 3-day free trial needs a card.

Scope the CRM cleanup.

$99 a month, flat.
First leads arrive tomorrow morning.

Start free Book a demo

Simple, transparent pricing

$99/month

5 to 15 new leads a day.
Every lead comes with its reason.
LinkedIn outreach from your account.
You approve every lead first.
One article a day for your site.
Unlimited seats.

Start free

3-day free trial

Pancake for RevOps consultants: Find sales leaders explaining a missed forecast.

Find sales teams outgrowing their CRM.

Job posts name the CRM they run.

Companies naming your CRM

Teams hiring ops roles

Leaders posting about pipeline

Fans of rival CRM partners

You choose who hears from you.

Your own LinkedIn

No pitch in the invite

Weekdays, business hours

Questions RevOps consultants ask.

Pancake for teams like yours.

Scope the CRM cleanup.

Simple, transparent pricing